Babycare (not the actual brand) is a brand that provides baby care such as bottle warmer and breast pump. They wanted to gain more social media exposure. Content redesign is important since they use instagram as their main promotional platform. Clean and calm design is used because mothers always make sure they buy clean hygienic product for their baby. To gain more exposure, instagram posts are not just about the product but also tips for moms.
April 2019
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